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Digital Marketing Analyst

  • Image for Employer
    SÚILEACH SOLUTIONS LIMITED
  • Image for Job Ref
    Ref: #JOB-2456125
  • Image for Location
    FUNTASIA, Unit 1, Donore Rd Ind Est, Drogheda, Co. Louth, A92 EVH6
  • Image Position
    No of positions: 1
  • Image Part Time
    Paid Position
  • Image Hours per week
    39 hours per week
  • Image for Euro
    36605.00 Euro Annually
  • Image for Published
    Published On: 02 Jul 2026
  • Image for Closing
    Closing On: 29 Jul 2026

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Job Title: Digital Marketing Analyst
Employer: Vinmoe Traders Ltd trading as Funtasia
Location: Unit 1 & 2, Funtasia Theme Parks, Donore Road Industrial Estate, Drogheda, Co. Louth, A92 EVH6
Salary: €36,605 per annum
Hours: 39 hours per week
Contract Type: Full-time, 24 months
Job Description

Vinmoe Traders Ltd trading as Funtasia is seeking a full-time Digital Marketing Analyst to support the company’s digital marketing performance, customer insight, online booking growth and commercial marketing strategy for its leisure and entertainment operations in Drogheda.

The successful candidate will be responsible for analysing digital marketing data, website traffic, online booking activity, paid advertising performance, social media insights, customer behaviour, campaign conversion, visitor trends and market demand. The role requires the preparation of analytical reports, dashboards and commercial recommendations to assist management in improving digital campaign performance, increasing visitor numbers, strengthening customer retention and supporting business growth.
Main Duties and Responsibilities
The Digital Marketing Analyst will be responsible for:
Analysing digital marketing data, website traffic, online booking patterns, visitor behaviour, customer demographics and campaign performance.
Preparing regular digital marketing performance reports for management, including campaign conversion, customer segmentation, seasonal trends, booking conversion and return on advertising spend.
Monitoring and analysing paid advertising campaigns, social media insights, email marketing performance, website analytics and online booking data.
Conducting market and competitor analysis within the leisure, tourism, family entertainment and hospitality sectors, with particular focus on digital engagement and customer demand.
Identifying opportunities to improve online customer acquisition, customer retention, repeat visits, booking conversion and digital campaign effectiveness.

Analysing pricing response, promotional performance and visitor demand for seasonal offers, group packages, school tours, birthday parties, corporate events and family entertainment products.

Analysing customer feedback, online reviews and survey results to identify digital marketing, service and customer-experience improvement opportunities.

Preparing customer insight reports, campaign performance dashboards and evidence-based recommendations for senior management.

Assisting management with the planning and evaluation of digital marketing campaigns based on data analysis, customer segmentation, online behaviour and market demand.
Working with management and operational teams to ensure digital marketing activity is aligned with business capacity, visitor experience and commercial objectives.
Maintaining accurate digital marketing records, campaign data, performance reports and analytical documentation.
Supporting the improvement of website content, digital campaign messaging and
  • Sector:

Career Level

  • Professional

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